Average Membership Tenure is the average length of time a member stays with the organization. This can be useful in projecting expected membership tenure for new members
|CALCULATION: 1 ÷ Lapse Rate = AMT|
Lapse Rate is calculated as described above in Lapse Rate (Churn).
- 1 ÷ .10 = 10
- Average Membership Tenure in Years is 10 years